Popular wishlist apps
- Wishlist Plus
- Growave (multi-feature)
- Wishlist Hero
- Klaviyo Back in Stock
Per-variant wishlist
Customer saves specific SKU (Small Red Cotton). Wishlist shows the variant + link to product.
Guest wishlist
Cookie-based, no login. Converts guest interest. Merge with account on signup.
Back-in-stock via wishlist
Wishlist item goes out of stock → customer gets notification when restocked. Higher conversion than generic newsletter.
Frequently asked questions
Best wishlist app for Shopify with options?
Wishlist Plus, Growave (multi-feature includes reviews), Wishlist Hero.
Per-variant wishlist support?
Yes on modern apps. Customer saves specific SKU.
Guest wishlist?
Yes — cookie-based. Converts guest interest without signup friction.
Back-in-stock notification for wishlist item?
Yes — customer notified when their wishlisted variant restocks.
Wishlist share via social?
Some apps — customer shares wishlist for gifting.
Multi-list support (birthday, holiday)?
Growave + Wishlist Plus yes. Basic apps: single list only.
Wishlist cost?
Free tiers common. Paid $9.99-$29.99/mo for advanced features.
Does wishlist affect conversion?
Yes — reactivates dormant shoppers via back-in-stock + reminder emails.
Related reading
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