What is a custom dog collar maker?
A custom dog collar maker is a Shopify app that lets pet parents design embroidered collars with the pet's name and a phone number in the safety position. On Shopify the standard is Print It My Way (free to install). Collar AOV runs $22-45 for a single collar and $45-85 for a collar + leash set.
Step-by-step setup
- Install Print It My Way (free). From the Shopify App Store.
- Pick collar variants. Standard buckle, martingale, harness or no-pull. Materials: nylon, leather, or biothane (waterproof).
- Set size + width variants. Sizes: XS (10-14 in), S (12-18 in), M (16-22 in), L (20-26 in), XL (24-30 in). Widths: 5/8 in (small), 1 in (medium), 1.5 in (large).
- Configure embroidered name + phone fields. Add the pet name and the owner's phone number, embroidered along the length of the collar where a finder will see it.
- Upload collar mockup on dog. A real dog wearing the collar converts better than a studio shot.
- Build matching leash bundles. A matching collar + leash set converts 60% better than selling them separately. Set bundle pricing at 10-15% off the separate price.
Collar variants
- Standard buckle: Classic, most common.
- Martingale: Sighthound / pull-resistant.
- Harness: Position it for small dogs and no-pull.
- Biothane: Waterproof / outdoor positioning.
Safety positioning is the key
The pet name and owner phone number are embroidered along the collar. If the dog gets lost, whoever finds it can read the contact info right there. For POD dog collars, this is the main selling point.
Matching leash bundles
A collar + leash set converts 60% better than separate items. Price the bundle 10-15% below buying both separately. Shown both options, most customers pick the matched set.
Audiences
- Pet parents (year-round demand)
- New puppy owners
- Rescue adopters
- Service / therapy dog handlers
- Outdoor / hiking dog owners (biothane)
Custom dog collar pricing
Standard nylon embroidered: $22-32. Leather embroidered: $32-48. Biothane: $28-42. Collar + matching leash bundle: $45-85.
Add a custom dog collar maker to your Shopify store
Print It My Way ships free with collar size + width variants, embroidered name + phone fields, matching leash bundles, and native POD partner integration.
Install Print It My Way. Free See the live preview comparison →Frequently asked questions
What's the best custom dog collar maker for Shopify?
Print It My Way is free and includes collar size + width variants, embroidered pet name + phone fields, matching leash bundles, and native POD partner integration.
Why include owner phone number on the collar?
Safety positioning. If the dog gets lost, finder can read contact info directly without needing to scan an ID tag. This is the dominant POD dog collar selling point.
Should I offer matching collar + leash bundles?
Yes: converts 60% better than separates. Bundle pricing 10-15% off vs separate purchase.
What collar material: nylon, leather, biothane?
Nylon for value / everyday. Leather for premium / classic. Biothane for outdoor / waterproof positioning (hiking, water dogs).
What's the typical custom dog collar AOV?
$22-32 nylon. $32-48 leather. $45-85 collar + leash matching bundle.
Is Print It My Way free to install?
Yes. Print It My Way is free to install from the Shopify App Store. The Free plan covers most small stores; paid plans unlock higher order volume, advanced features like Cart Transform per-character pricing, premium fonts, and white-glove support. There is no upfront fee and no credit card required to install.
How long does Print It My Way take to set up?
Most stores set up their first personalized product in under 15 minutes. The Shopify App Store install takes about 60 seconds; adding text fields, photo upload, color swatches, and live preview to a product takes 5-10 minutes. Catalog-wide rollout (50+ products) uses bulk-apply templates and typically takes 30-60 minutes total.
Does Print It My Way work with Shopify Basic, Shopify, Advanced, and Shopify Plus?
Yes. Print It My Way works on every Shopify plan including Basic, Shopify, Advanced, Plus, and Shopify Starter. Some advanced features like Cart Transform (per-character pricing) and B2B company accounts require Shopify Plus, but the core personalization fields, live preview, and order capture work on every tier.
Does Print It My Way slow down my Shopify store?
No. Print It My Way uses Shopify's storefront block architecture, which loads only on personalized product pages and doesn't add render-blocking scripts site-wide. Lighthouse and Core Web Vitals scores on personalized product pages stay green when the app is configured with default settings.
Does Print It My Way work with Printful, Printify, Gelato, and other POD partners?
Yes. Print It My Way has native integrations with Printful, Printify, Gelato, and other major print-on-demand partners. The customer's personalization data flows through Shopify's standard order pipeline, so any partner that reads line-item properties (which all major POD apps do) receives the print files automatically.
Does Print It My Way support Shopify Markets, multiple currencies, and multiple languages?
Yes. Field labels translate per language, upcharge prices can be set per currency, and the personalizer fully supports right-to-left languages including Arabic and Hebrew. The personalizer also handles Unicode for Cyrillic, CJK (Chinese/Japanese/Korean), Greek, and accented Latin characters with appropriate font fallback.
Sources & further reading
Primary sources referenced in this article. We link to official platform documentation and standards bodies rather than secondary summaries so you can verify claims directly.