Embroidery

Shopify Options for Embroidered Products

Embroidery has unique tech requirements — stitch files, thread color chart, digitizing fees.

Last updated: July 30, 2026By the Print It My Way team

Stitch file formats

Accept DST (Tajima universal), EXP (Bernina), PES (Brother). Reject artwork files (PNG/JPG) — need digitizing.

Thread color chart

Isacord, Madeira color codes as swatches. Match customer's brand exactly. 400+ colors available.

Digitizing service

Customer sends artwork (PNG/AI). You digitize into DST. Charge $15-30 one-time digitizing fee.

Stitch count pricing

Fee scales with stitch count. Small logo (5k stitches) $5. Large (25k) $25. Personalizer estimates from file.

Frequently asked questions

What file formats for embroidery?

DST (universal), EXP (Bernina), PES (Brother). Reject PNG/JPG — need digitizing first.

Thread color selection?

Isacord or Madeira color chart. 400+ colors as swatches.

Digitizing fee?

$15-30 one-time per artwork. Convert PNG/AI to DST stitch file.

Best app for embroidery?

Print It My Way Pro (all file formats). Or specialized embroidery apps.

Stitch count pricing?

Fee per 1000 stitches. Small logo $5, large $25. Cart Transform.

Best POD for embroidery?

Printful, Printify both offer. Verify DST support in your account.

Return policy for embroidered products?

Final sale except defects. Clear policy at add-to-cart.

Machine embroidery vs hand?

POD = machine. Hand embroidery = artisan (higher cost, longer SLA).

Related reading

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