In this article
- The quick comparison: 11 oz white mug
- How we ranked them
- 1. Printify: lowest cost and the most choice
- 2. Printful: best quality control and branding
- 3. CustomCat: cheapest with the Pro plan
- 4. Gelato: best for selling worldwide
- 5. Teelaunch and Gooten: lowest starting prices, with trade-offs
- Which mug types to sell
- What a mug really earns
- Personalized mugs: the biggest opportunity
- How to choose the best mug provider
- Your POD mug launch checklist
- Frequently asked questions
- Keep exploring
The best print-on-demand mug providers for Shopify in 2026 are Printify for the lowest cost (an 11 oz white mug from $5.03 through its Printify Choice provider), Printful for consistent quality, branding and the widest range of mug styles (from $6.75), and CustomCat for cheap mugs once you pay for its Pro plan. Gelato is the pick if you sell worldwide. Teelaunch and Gooten list the lowest starting prices but come with trade-offs.
Mugs are one of the easiest products to start a print-on-demand store with: cheap to make, giftable all year and perfect for names, photos and short messages. But the base price is only half the story. Shipping a ceramic mug costs as much as the mug itself, so the provider with the cheapest mug isn't always the cheapest to sell.
We checked every price below in each company's own catalog data, shipping pages or Shopify App Store listing in October 2026. Gelato only shows mug prices inside its dashboard, so we say so instead of guessing. Prices change often and can vary by color, size and plan.
Key takeaways
- Printify is cheapest overall: an 11 oz white mug costs $5.03 from Printify Choice ($3.75 with Premium) plus $7.29 US shipping.
- Printful costs more ($6.75 + $6.69 shipping) but has the widest range, including black, color-inside, latte, enamel and travel mugs.
- Shipping one mug costs more than the mug, so 2-mug bundles earn much more: extra mugs ship for $3.09 to $3.50.
- At $21.99 with free shipping, an 11 oz mug leaves $7.61 to $10.01 before ads, depending on provider and plan.
The quick comparison: 11 oz white mug

Here is what an 11 oz white ceramic mug cost to make and ship to a US customer, in USD, as checked in October 2026:
| Provider | Mug base price | US shipping, first mug | Total | Shopify app rating |
|---|---|---|---|---|
| Printify (Printify Choice) | $5.03 ($3.75 with Premium) | $7.29 standard, $5.79 economy | $12.32 | 4.7 (4,353 reviews) |
| Printful | $6.75 | $6.69 | $13.44 | 4.8 (3,945 reviews) |
| CustomCat | $6.82 Lite, $3.75 Pro | Not verified | n/a | 4.6 (113 reviews) |
| Gelato | Dashboard only | Dashboard only | n/a | 4.8 (1,027 reviews) |
| Teelaunch | $3.65 | Not verified | n/a | 4.3 (114 reviews) |
| Gooten | From $3.41 (volume price) | Not verified | n/a | 3.3 (147 reviews) |
A few things stand out:
- Shipping is the biggest cost. At Printful and Printify, shipping one mug to the US costs more than the mug itself.
- Printful is cheaper inside Printify. Printful is one of Printify's print providers, and its 11 oz mug costs $5.02 there, compared with $6.75 directly from Printful. Shipping and branding options differ, though.
- Starting prices aren't always comparable. Gooten's $3.41 is its volume price, and CustomCat's $3.75 needs the paid Pro plan.
How we ranked them
We ranked the providers on four things:
- Total cost of an 11 oz white mug delivered to a US customer, where prices are public.
- Mug range: sizes, colors, accent, enamel, travel and color-changing mugs.
- Production speed and where the mugs are made.
- Merchant experience, using each app's Shopify App Store rating and number of reviews.
No ranking fits every store. If you sell mostly in Europe, or need premium branding, the order changes. The "how to choose" section at the end covers that.
1. Printify: lowest cost and the most choice
Best for: sellers who want the lowest cost per mug and the most providers to choose from.
Printify doesn't print anything itself. It connects you with print providers, and several of them make the same white ceramic mug at different prices:
| Print provider | 11 oz | 15 oz | Avg. production |
|---|---|---|---|
| Printful | $5.02 ($3.75) | $6.57 ($4.90) | 1.3 days |
| Printify Choice | $5.03 ($3.75) | $6.13 ($4.56) | 1.3 days |
| District Photo | $5.09 ($3.80) | $6.63 ($4.95) | 2.1 days |
| SwiftPOD | $5.75 ($4.10) | $6.24 ($4.45) | 2.1 days |
| Monster Digital | $6.08 ($4.56) | $6.73 ($5.05) | 0.3 days |
| SPOKE Custom Products | $6.57 ($4.82) | $8.62 ($6.33) | 1.2 days |
Prices in brackets are with Printify Premium.
- Shipping: US standard shipping is $7.29 for the first 11 oz mug and $3.09 for each extra one ($9.39 and $3.99 for 15 oz). Economy shipping is cheaper, from $5.79, but slower: 4 to 8 business days instead of 2 to 5.
- Mug range: white, black, accent (colored inside and handle), color-morphing, enamel camping and 20 oz jumbo mugs.
- Premium plan: $39 a month, or $24.99 a month billed yearly, lowers mug prices by about a quarter. On an 11 oz mug from Printify Choice it saves $1.28 per mug, so it pays for itself at about 20 mugs a month on the yearly plan.
- Personalization: Printify has storefront personalization built in, so customers can add their own text on some products.
- Watch out: check where the provider is. Some Printify providers are outside North America, and shipping a mug from the UK to the US costs $41.59. Its only color-changing (magic) mugs that ship from the US are the "Color Morphing" mugs, at $9.03; the other magic mugs come from Germany or Australia, with $14.49 to $28.59 US shipping.
2. Printful: best quality control and branding
Best for: sellers who want consistent quality, branded packaging and more premium mug styles.
Printful prints in its own facilities and has the biggest range of mugs of any provider we checked:
| Mug | Sizes and base price |
|---|---|
| White glossy mug | 11 oz $6.75, 15 oz $8.95, 20 oz $11.50 |
| Black glossy mug | 11 oz $8.95, 15 oz $10.25 |
| White mug with color inside | 11 oz $8.11 to $8.95, 15 oz $9.13 to $10.25 |
| Latte mug | 12 oz $8.46 |
| Enamel mug | 12 oz $12.50 |
| Travel mug with a handle | 25 oz $21.50, 40 oz $22.75 |
- Specs: Printful's white mug is ceramic, printed with sublimation, and dishwasher and microwave safe. Its black mug is also lead and BPA-free. The enamel mug and travel mug are hand-wash only.
- Shipping: US shipping for an 11 oz mug is $6.69 for the first and $3.50 for each extra. Printful says it takes 2 to 5 business days to make and fulfill an order, then 3 to 4 business days for flat-rate US shipping.
- Growth plan: free to start; the Growth plan ($24.99 a month) gives discounts on products.
- Watch out: it's more expensive than Printify for the same basic mug. Printful's white mug blank is sourced from China and printed in Printful's facilities.
3. CustomCat: cheapest with the Pro plan
Best for: stores selling enough mugs to justify a monthly plan.
CustomCat's prices change a lot depending on the plan. According to its product pages in October 2026:
| Mug | Lite (free) | Pro |
|---|---|---|
| 11 oz white mug | $6.82 | $3.75 |
| 11 oz black mug | $8.31 | $4.99 |
| 11 oz accent mug | $8.70 | $5.80 |
- Plans: CustomCat Lite is free. Pro costs $30 a month or $300 a year, with a 60-day free trial.
- Watch out: we couldn't confirm current CustomCat shipping rates or production times on its site, so check them in the app before you set prices. Its Shopify app has fewer reviews (113) than Printful or Printify.
4. Gelato: best for selling worldwide
Best for: stores with customers in Europe, the UK, Australia and other markets, where local printing means faster delivery.
Gelato prints in partner facilities around the world, so a mug ordered in Germany can be printed in Europe instead of shipped from the US.
- Mug range: white 11 oz and 15 oz ceramic, color-inside, magic (color-changing), slim porcelain, enamel, latte and stainless travel mugs.
- Printable area: Gelato lists 200 x 96 mm for its 11 oz mugs and 213 x 103 mm for 15 oz.
- Prices: shown only in the Gelato dashboard, so we couldn't verify them. Gelato+ costs $29.99 a month, or $19.99 a month billed yearly, with a 14-day trial.
- Watch out: compare the delivered price for your main markets in the dashboard before you commit, since local production is the main reason to choose Gelato.
5. Teelaunch and Gooten: lowest starting prices, with trade-offs
Teelaunch lists an 11 oz white mug at $3.65, among the lowest base prices we found, with no paid plan. It's slower than most, at 3 to 6 business days to produce a mug, and its app is rated 4.3 from 114 reviews.
Gooten lists volume pricing from $3.41 for an 11 oz white mug and $4.38 for 15 oz. Its mugs are dye-sublimation printed, full wrap, dishwasher and microwave safe, and made in the US and UK, with an average production time of 1.5 days. But it has the lowest Shopify App Store rating here, 3.3 from 147 reviews.
Both are worth a sample order if price matters most, but check the delivered price and read recent reviews first. Our ranking of Shopify print-on-demand services covers these partners across all products.
Which mug types to sell

| Mug | Why sell it | Cost range (11 oz, October 2026) |
|---|---|---|
| White ceramic, 11 oz | The bestseller; cheapest and most giftable | $5.02 to $6.75 |
| White ceramic, 15 oz | Bigger coffee drinkers; a simple upsell | $6.13 to $8.95 |
| Accent / color inside | Looks premium for a small extra cost | $6.40 to $8.95 |
| Black mug | Stands out for bold designs | $7.11 to $10.77 |
| Color-changing (magic) | Gift "reveal" moment | $9.03 (Printify, US) |
| Enamel camping mug | Outdoor, camping and retro designs | $11.41 to $13.55 |
| Travel mug | Commuters; higher price point | $21.50+ (Printful) |
Start with the 11 oz white mug and add a 15 oz or accent version as an upsell. Add specialty mugs once you know what your customers buy.
Care matters. Ceramic mugs from Printful, Printify and Gooten are listed as dishwasher and microwave safe. Enamel mugs, travel mugs and most color-changing mugs are not: Printful's enamel mug is hand-wash only, and Printify's providers recommend hand washing color-morphing mugs. Put care instructions on every product page.
What a mug really earns
Here is what's left from an 11 oz white mug sold at $21.99 with free US shipping:
| Line | Printify Choice | Printify Choice with Premium | Printful |
|---|---|---|---|
| Mug base price | $5.03 | $3.75 | $6.75 |
| US shipping, first mug | $7.29 | $7.29 | $6.69 |
| Shopify Payments fee (2.9% + 30¢) | $0.94 | $0.94 | $0.94 |
| What's left before ads | $8.73 | $10.01 | $7.61 |
Pricing tips:
- Encourage a second mug. Extra mugs ship for $3.09 (Printify) or $3.50 (Printful) instead of $7 or so, so "buy 2" bundles and matching sets earn much more per order.
- Charge for personalization. A name, photo or message makes a mug worth more than a generic design. Our guide to selling personalized products on Shopify explains how to price it.
- Price the 15 oz separately. It costs more to make and ship.
Personalized mugs: the biggest opportunity

Generic quote mugs compete with thousands of other stores. Personalized mugs, with a name, a photo, a pet or a child's drawing, are harder to copy and easier to price higher.
To sell them on Shopify, you need:
- Text fields with a character limit tested on the real print area.
- Photo upload for photo mugs, with a resolution warning.
- A live preview of the design wrapped on the mug.
- Add-on fees for extras like a second photo or a gift box.
- Order details saved on the order, so your provider prints exactly what the customer typed.
Printify's built-in personalization handles text and photos on new listings, and our guide to print on demand personalization compares it with Printful's and Gelato's tools. For font choices, add-on pricing and the same setup across providers, use a personalizer app. Our guides to Shopify options for photo mugs and the best personalizer apps for mugs walk through the setup. With PIMW Product Personalizer (our app), text fields, the live preview and add-on fees work on every plan, including Free, and customer photo upload is on Pro and Unlimited.
How to choose the best mug provider
- You want the lowest cost: Printify, with Printify Choice or District Photo as the provider. Add Premium once you sell about 20 mugs a month.
- You want the most consistent quality and branding: Printful.
- You sell a lot of mugs: compare CustomCat Pro with Printify Premium.
- Your customers are outside the US: Gelato, or a Printify provider in the customer's region.
- You want specialty mugs (enamel, latte, travel): Printful has the widest range.
Whatever you pick, order samples first. Check the print sharpness, color, the handle and how the mug survives the dishwasher before you list it. Many stores use two providers: one for standard mugs and another for specialty styles.
Your POD mug launch checklist

- Pick one provider and order samples of the 11 oz and 15 oz mugs.
- Run a sample through the dishwasher and microwave, if the listing says it's safe.
- Choose a US-based provider for US customers, and check shipping for other countries.
- Price with base cost, shipping and payment fees, and offer a 2-mug bundle.
- Add text fields, photo upload and a live preview for personalized mugs.
- Write care instructions for every mug type.
- Post holiday order deadlines early; mugs are a top Christmas gift.
- Place a test order and check the mug that arrives.
The best print-on-demand mug provider is the one whose delivered price, quality and speed fit your customers. Start with samples, compare the delivered cost, and let the personalization do the selling.
Frequently asked questions
What is the best print on demand company for mugs?
For the lowest cost, Printify: an 11 oz white mug costs $5.03 through Printify Choice in October 2026, or $3.75 with Premium. For consistent quality, branding and the widest range of mug styles, Printful, at $6.75 for an 11 oz white mug. Gelato is best for selling worldwide.
How much does a print on demand mug cost?
An 11 oz white ceramic mug costs about $5 to $7 to make, plus about $6.70 to $7.30 for US shipping of the first mug. In October 2026, the delivered cost was $12.32 at Printify Choice and $13.44 at Printful.
What is the cheapest print on demand mug?
Gooten lists volume pricing from $3.41 and Teelaunch lists $3.65 for an 11 oz mug, while CustomCat charges $3.75 on its paid Pro plan and Printify $3.75 on Premium. Compare delivered prices, including shipping, and order samples before choosing.
Are print on demand mugs dishwasher safe?
White ceramic mugs from Printful, Printify and Gooten are listed as dishwasher and microwave safe. Enamel mugs, travel mugs and most color-changing mugs are hand-wash only, so add care instructions to every product page.
How much should I sell a POD mug for?
At $21.99 with free US shipping, an 11 oz mug leaves about $7.61 (Printful) to $10.01 (Printify Choice with Premium) after base cost, shipping and Shopify Payments fees, before ads. Personalized mugs can be priced higher.
Can I sell personalized mugs with print on demand?
Yes. Printify has built-in personalization for simple text on some products. For photo upload, live preview and add-on fees, use a personalizer app. In PIMW Product Personalizer, text fields and live preview work on every plan, and photo upload is on Pro and Unlimited.
Keep exploring
Sources & further reading
Primary sources referenced in this article. We link to official platform documentation and standards bodies rather than secondary summaries so you can verify claims directly.
- Printful catalog: White glossy mug (also products 300, 403, 407, 663, 837)
- Printful: Shipping rates and times
- Printify catalog: Ceramic mug 11oz/15oz providers, prices and shipping (also blueprints 68, 479, 483, 635, 1126, 1156)
- Printify: Pricing and Premium plan
- CustomCat: 11 oz white mug
- Gelato Help: Printable area for mugs
- Gelato Help: Gelato+ subscription cost
- Gooten: Blank white mugs
- Shopify App Store: Printify
- Shopify App Store: Printful
- Shopify App Store: Gelato
- Shopify App Store: CustomCat
- Shopify App Store: Gooten
